Thanks to vehicles like the 2013 Honda Civic, Honda was one of the top brands in the 2013 J.D. Power Initial Quality Study.
Honda was one of the top non-luxury brands in J.D. Power and Associate’s 2013 Initial Quality Study.
The study is based on customer responses after 90 days of ownership. When you remove the luxury brands, Honda was among the top 5 vehicles in Initial Quality, their score of 103 is much higher than the industry average.
Honda is traditionally a top non-luxury brand and they are always above the industry average. J.D. Power says their Initial Quality Study has always been in great indicator of long-term durability among models.